BMW: Art Cars

Digital collage illustrations for BMW for a story about Hervé Poulain, who fused his passions for speed and art to create the concept of BMW Art Cars. Collaborating with legendary artists like Calder, Stella, Lichtenstein, and Warhol, he transformed BMW racing cars into masterpieces, turning the 24 Hours of Le Mans into a moving art gallery. Text: Tassilo Hager.AD: Verena Aichinger